MLM Tips: How to Build Rapport in Your Business

Rapport is such a beautiful thing which can truly create long-lasting relationships, especially within the world of business.  The average network marketing business is no exception to the rule.  As a matter of fact, you can even say that rapport is the driving force of your organization.  Rapport is what will convince a skeptical prospect to trust in you and sign up for your network marketing opportunity.  Rapport is what will convince a reluctant customer to purchase your product or service.  It is also what will allow the team members that are already involved with your organization to do their very best.  How can rapport be established within your network business today?


How to Build Rapport in Your MLM BusinessGive It Time


In order to build rapport, you need to clearly understand that it is going to take a substantial amount of time to do.  This is not something that can be completed within a single day or even overnight.  It usually starts when you take the necessary steps to break the ice, but there are still a lot of smaller steps that need to be covered between the icebreaking phase and the established rapport phase of this process. Do not rush through it; allow everything to happen naturally.  Otherwise, your prospects will clearly see right through you because they will know that your sincerity is drastically limited.


Get to Know Your People


One of the easiest ways to build rapport within your network organization right now is to make sure that you make the time to get to know your prospects as well as the people that are already working on your team.  This will help them to fully appreciate that you care a lot more about them than just what numbers they are able to produce week after week or year after year.  You have to keep in mind that they are people just like you and they have their own concerns, anxieties and problems that they have to deal with on a daily basis.  Taking the time to get to know them as friends and acquaintances more than employees and clients will truly allow them to trust in you more both personally and professionally.


Be Honest and Build RapportRemain Honorable and Honest


Once you have established a good rapport with your prospects and team members, you need to make sure that you maintain it – which can easily become the most difficult part of the process overall.  You need to remain honorable and honest in everything that you do, because you have to make sure that they know that you can be trusted.  Many dishonest network marketing professionals feel as if they can be dishonest with their prospects as long as they remain honest with their team members.  This type of inconsistency can actually cause you to burn bridges on both ends, because even your team members will be able to clearly see that you cannot be trusted.  That is definitely not the type of reputation that you want to establish for yourself within the world of network marketing, regardless of the type of company or organization.


It's your turn!

What tips can you share on how you can build a rapport with your organization?  Please feel free to leave your feedback in the comments section below and I look forward to reading them!


To your Success,

Nate Leung

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Nate Leung

Nate Leung

CEO & Founder - Automated Profit Method
Hi, I'm Nate! I am the CEO and Founder of, and Automated Profit Method, Author of "Virtual Entrepreneur: Live Free With the Business of Your Dreams". I help ambitious online entrepreneurs build wildly successful businesses that they are most passionate about. Step by step I show you how to build a business from scratch with the right strategies and systems in place, you can earn the income you know you deserve and have the kind of life you have always dreamed about. Ready for your business to support the kind of life you want to have? Contact Nate here.
Nate Leung
Nate Leung

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24 Responses to “MLM Tips: How to Build Rapport in Your Business”

  1. Ryan Biddulph

    Hi Nate,

    Good tips! Patience, grasshopper. Be calm. and confident, and be honest. Trust builds naturally and easily over time.

    Thanks for sharing!


    • Nate Leung

      You’re welcome Ryan! Thanks for the comments!

  2. Katrina

    These are great tips. Nate! Most of the time we are too busy worrying about sales and not thinking of these “sales” as actual people! Thanks!

    • Nate Leung

      Exactly, Kartina! Very well said! Thank you. 🙂

  3. Cindy Eidahl

    Know, Like and Trust goes along way in building your business too,
    thanks for sharing

  4. Ariane

    Great article. I agree, being authentic, genuine and honest will get you so much further than “faking it till you make it.” Just be yourself and your audience will appreciate you for it!

  5. pam schmidt

    I am a big believer in honesty. Sometimes that is uncomfortable when a person hasn’t made all the growth that prospects are looking for. But honesty is the foundation of a business.

    • Nate Leung

      Hi Pam,

      Honest applies to all areas. Just like you and I’m also a big believer in honesty. Honesty and transparency go a long way in this world. Thanks Pam!

  6. Jason Power


    Great advice, I agree I think rapport is based off of genuine interest in people and not just because you want them to join you. People can tell when you are not genuine.


    • Nate Leung

      Exactly. You’re right Jason. Thanks for the comments!

  7. Peggy Nolan

    Hi Nate,

    Building trust and integrity in relationships is so key – whether it’s marriage, parent to child, business, co-workers, vendors, partners, friendships – it’s all about trust and the bonds you build. It takes time to build these virtual relationships with bloggers we gravitate towards.

    Great article!

  8. Gena

    Hi Nate!
    This is a super article with good rapport building suggestions, especially around building “trust.”

    I love what Jack Canfield does on a weekly basis in order to build rapport – he asks his employees, customers, organization to rate their relationship on a scale of 1 – 10. If it’s less than a 10, he then asks what it would take to improve.

    Healthy blessings,
    Gena 🙂

    • Nate Leung

      That’s a wonderful approach. Thanks for sharing that Gena!

  9. Irene

    To trust worthy and accountability is the key. Thanks once again Nate. You have helped me to remain clear on my goals. Thanks for sharing.

    • Nate Leung

      You’re welcome Irene! Glad you enjoyed it!

  10. Adam Dorfman

    Definitely true, it takes time to build a relationship while its easy to break it

    • Nate Leung

      All it takes is 15 years to build a reputation and 5 minutes to destroy it. Thanks for the comments Adam!

  11. Caro Ness

    I just have to listen to my readers to hear what they like most to read of my poetry etc!

    • Nate Leung

      Communication is everything. It’s all about your audience! Thanks Caro!

  12. Teena Mathew

    that’s wonderful thanks!! this will help me to get more heights in MLM business i have read more mlm business and mlm plans here

    • Nate Leung

      Awesome. Feel free to stop by anytime. You’re more than welcome. 🙂